As a result of the internet digital cameras are once again trendy
A growing online trend has made early-2000s digital cameras increasingly popular among today’s youth.
Internet auction and craft storefront eBay and Etsy are seeing an increase in users looking for used equipment.
Videos tagged with #digitalcamera on TikTok have been viewed over 220 million times in the last 12 months.
According to industry experts, this trend is related to other 1900s-inspired revivals.
Scott Ewart, a 32-year-old resident of the Isle of Arran, has amassed more than five million likes on his TikTok account by posting videos made with equipment that is now considered vintage.
Many people find them reassuring,” he said. It takes them back to a simpler time, to a time when they were children.
“Returning to the basics is incredibly invigorating. To get a good photo or the most out of an older camera, you have to put in a little more effort.
Since you virtually can’t take a bad photo with today’s smartphones, why bother?
Scott dug up some of his parents’ old cameras and has since amassed a collection of over 30 photographic devices.
And he continued: “People always seem to be curious about my photography practises, specifically where and if I edit my photos. The way they turned out on each camera is shown, as I never touch them up.”
According to EBay UK’s comments to the BBC, demand for the gadgets spiked in the last three months of 2022. There was an increase in interest in terms like “vintage digital camera” (13% increase) and “refurbished camera” (52% increase).
In addition, the handmade and vintage goods marketplace Etsy has seen a rise in interest from customers over the past six months. There are currently over 19,000 items listed online that are related to digital cameras.
Katie Glasgow, who is now 25, claims to be “the oldest possible Gen Z” and resides in Brooklyn, New York. She has also been using the camera and video equipment left to her by her parents.
“Its blurriness and imperfections give it an appearance reminiscent of memory. It’s more in line with our recollections, “…she remarked.
This creates a “nostalgic world,” she said, for younger people who likely don’t remember the 2000s when these cameras were popular.
“These are the cameras that my older sibling used to take pictures at the prom, my brother used in college, and the ones I used to document my early childhood.
“You can record video and take still images of anything with your phone. As a result, you have a vast collection of resources at your disposal, whereas here, you may feel compelled to make a conscious decision about which memory to keep.
When people reach their twenties, “they become nostalgic for the cultural touchstones of their youth,” according to Paul Greenwood, head of research and insight at the creative agency We Are Social.
He elaborated, “They want to feel comforted when, in reality, they are uncomfortable. The existential dread caused by events in Ukraine, the pandemic, and economic inequality are just a few of the reasons why people are uneasy.
It has a higher perceived level of authenticity. That’s why this pattern is taking off: audiences have come to associate a grainy aesthetic with genuineness and authenticity. In other words, that’s exactly what members of Generation Z are looking for.